The frameworks

Here is the system
that clears the fog.

Two frameworks. One complete system. SOAR shows your team what great looks like. The OCRE Method™ gives your leaders the conversations to hold them to it. Together they become the Culture Playbook your network can actually live by.

Care by Design - Book 1 - The culture framework

SOAR - the framework your team
needs to step up

Your team cannot step toward great if they cannot see what great looks like. SOAR gives every person in your network a clear, visible progression - from someone who does what they are told to someone who genuinely owns the outcome. No ambiguity. No guesswork. Just clarity.

This is not a values exercise or a motivational tool. It is an operational framework tied directly to one to ones, performance reviews, pay progression, and promotion conversations.

When everyone knows their level, they can step up. That is not a slogan. That is what happens when the fog lifts.

Download the free SOAR guide
The SOAR progression
S
Standards
O
Ownership
A
Accountability
R
Responsibility

Four levels. One clear progression. The guide shows you exactly how to apply it.

Use SOAR for: Performance reviews, pay progression, promotion decisions, behaviour conversations, onboarding, and any moment where you need clarity on where someone is and where they could be.

Fog Breeds Fear - Book 2 - The conversation framework

The OCRE Method™ - the conversations
nobody told you how to have

Nobody told you how to have a one to one. What to say. What to praise. What to give feedback on. How to hold a conversation that feels fair rather than personal. The OCRE Method™ was built to answer every one of those questions.

It translates your culture standards into measurable, coachable expectations at every level of your organisation - so the conversation is never about the person. It is always about the standard. The standard does the talking. Not the emotion.

The result is a one to one that feels true, genuine, and constructive - for both people in the room. When the fog lifts, the conversation finally works.

Download the free OCRE Method™ guide
The OCRE Method™ measures three things
Communication
Behaviour
Knowledge

Applied across multiple progression levels. The guide shows you exactly how each one works in a real conversation.

Use The OCRE Method™ for: One to ones, performance reviews, onboarding, pay progression, and any conversation where honest feedback needs to land without it feeling personal.

The deliverable

The Culture Playbook

The tangible outcome of both frameworks combined. A co-designed document that defines standards, expectations, and progression pathways for every role in your business. Built with the team who will live by it - so it feels owned rather than imposed.

This is the thing you point to when accountability is needed - without it becoming personal. The standard speaks. You do not have to.

Used daily in one to ones, team meetings, and performance reviews
Tied directly to pay progression and promotion conversations
Scalable across every location in your franchise network
Removes the guesswork from leadership and replaces it with clarity

What it produces

01A team that knows exactly what great looks like at their level - and can move toward it without being pushed
02Leaders who can have honest, structured conversations without it ever feeling personal
03A single document that every person in the business owns - because they helped build it
04A culture that holds itself to account - so you are not the only one carrying the standard
Start here - it is free

Download the guide.
Start this week.

Two free guides. One for each framework. Each one gives you enough to start having better conversations with your team immediately - before you commit to anything else.

SOAR
Care by Design - Book 1

Understand where your team currently sits on the SOAR progression - and what the path from responsibility to ownership actually looks like in a real business.

The OCRE Method™
Fog Breeds Fear - Book 2

See immediately why your one to ones have been falling short - and what a structured, fair, and effective conversation looks like using the The OCRE Method™ framework.

Want to go deeper?

See both frameworks applied
to your network

Book a Franchise Performance Conversation and we will map exactly where your network sits right now - and what the path to Care by Design looks like for your specific situation.

Book a Franchise Performance Conversation

45 minutes. No pitch. Just an honest conversation about the fog in your network and what the right path forward actually looks like.

Book your conversation

Or email dee@deemakadia.com